ABG Brands Celebrate Earth Day

ABG brands Aéropostale, Eddie Bauer, Frye, Nautica, Reebok and Volcom showed their support for Earth Day—an annual observance held on April 22—through multiple sustainability-focused initiatives, programs and commitments. Read on to learn more.

Eddie Bauer Teams Up With American Forests

During Earth Month, every dollar donated at checkout in Eddie Bauer stores or on EddieBauer.com will be donated to the nonprofit American Forests to help reforest neighborhoods in Detroit that need trees the most. Learn more about Eddie Bauer's sustainability initiatives here.

Frye and Recurate Pair Up to Introduce Peer-to-Peer Resale Program

In partnership with Recurate, Frye launched The Frye Exchange—a peer-to-peer resale program that lives on TheFryeCompany.com, where shoppers can help keep items out of landfills and sell their own pre-loved Frye products. Learn more about extending the lifecycle of every pair of Frye shoes here.

Volcom Celebrates 17 Years of Sustainability

From apparel made with Repreve recycled fibers to sandals crafted from Bloom's algae-based resin, Volcom has been actively working on its sustainability efforts since 2005. This year, the brand introduced Greenlon recycled nylon into select women's swim products. Follow its Eco-True journey here.

Nautica Matches Donations to Oceana and Partners With Seabin

Through April 28, Nautica is matching all online round-up donations to Oceana up to $7,500. The global lifestyle brand's Australia arm is also sponsoring the Seabin at d'Albora Marinas Rushcutters Bay in Sydney Harbour. Learn more about Nautica's sustainability initiatives here.

Aéropostale Encourages Shoppers to Purchase With Purpose

Aéropostale is highlighting its Aero Impact collection, featuring fashion staples responsibly made with hemp, organically grown cotton and/or recycled materials. The innovative production process behind each item in the assortment helps reduce air and water pollution as well as divert landfill waste. Learn more and shop the collection here.

Reebok’s Sustainability Journey Gets a Spotlight on Earth Day

Reebok is bringing attention to eco-friendly picks including the Floatride Energy Grow running shoes made with over 50% plant-based materials and the Classic Leather Legacy AZ sneakers created with at least 30% recycled materials. The brand aims to have 100% of its products be sustainable by 2030.