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Authentic Brands Group is a global development, marketing and entertainment company. Welcome to our newsroom, where you can keep up with all of the exciting new things that our brands are up to.

Nine West Puts its Best Foot Forward at the 2019 PopSugar PlayGround

Nine West Puts its Best Foot Forward at the 2019 PopSugar PlayGround

To celebrate summer in New York City, Nine West partnered with PopSugar PlayGround, on an an oasis that brought its “Stay Golden” mantra to life. 

Attendees received free foot massages using the brand’s new CBD lotion and tried on shoes from the new collection.

Stay Golden!

The visual cornerstone of the activation was the eye-catching custom photo wall made from paillette sequins. 

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Spotted: Issa Rae in Nine West

Actress Issa Rae wore Nika ankle strap sandals in white patent to the event.

Golden Barbie Shines at Vince Camuto Illuminare Perfume Launch in NYC

Golden Barbie Shines at Vince Camuto Illuminare Perfume Launch in NYC

Serena Williams Brings Fashion A-Game to SI Fashionable 50

Serena Williams Brings Fashion A-Game to SI Fashionable 50